How far we have come....

It's hard to imagine that Santa Claus promoted cigarettes. Cigarette Supremacy Before tobacco marketing was legally restricted, cigarette advertising was a big business. Popular brands such as Lucky Strike, Camel, and Chesterfield used visually-compelling imagery and memorable slogans, like "It's toasted," to differentiate themselves. Holidays were even fair game for promotions, with tobacco companies featuring Santa Claus as a smoker and brand ambassador for their products.