Good take on the Lance Armstrong story...he just isn't as charming as elite liars like Bill Clinton and Brian Mulroney. As Coyne says, "Anyone can pull a con like Armstrong's. You just lie and keep on lying until someone catches you. It take a master to keep the con going even after you've been caught."
http://www.vancouversun.com/sports/Armstrong+should+have+taken+page+from+eliteliar+playbook/7843952/story.html